Wednesday 5 June 2013

Editorial: June 2013

We're now six months in to this little experiment called Intravenous Magazine. I hope you've all enjoyed the ride so far. We're slowly beginning to turn this webzine thing into a brand name that carries some weight and we can only continue to thank our supporters who have allowed us to do what we do best.

This month I've been thinking... quite hard in fact. Last week I mentioned a few articles that cropped up on the BBC website. One regarding the success of independent record label Cherry Red Records, as well as two looking at whether / or not the mainstream music industry is supporting emerging talent. I then thought back to a few months ago when the BBC also ran articles on the decline of HMV while independent record shops hang on to existence and the same of vinyl as a format in the face of growing competition from digital downloads. And there was also the article on The Independent website about the closure of many pubs that previously were part of the live music circuit.

With this in mind I have set up a poll on the Intravenous Mag facebook page. The first of three... maybe four in fact. This first one asks the music buying public what their favourite format is to buy, and the music makers what they sell the most of. So please, for the sake of informed research, vote and comment.

But it is an interesting time for music as more artists and labels seem to be releasing or re-releasing their music on both physical and digital formats. And also in the way that consumerism is shifting away from high street chains to digital or speciality shops. Of course this is all conjecture until a longer term trend can be studied. But it does raise a lot of interesting questions.

In other news thanks once again to Juggernaut Services for their competition prizes last month as well as to those who entered and those who won. If anyone else out there would like to give us some competition prizes we'd be happy to help!

Finally, if you are interested in writing for IVM please direct your attention to the tab at the top of the site marked 'Writing For IVM'. Especially if you are a film buff.

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